Smart Business : What Alibaba's Success Reveals about the Future of Strategy

    Tác giả: Ming Zeng | Xem thêm các tác phẩm Management - Leadership của Ming Zeng
    How Strategy Works in an Interconnected, Automated WorldLeaders already know that the classic approach to strategy--analyze, plan, execute--is losing relevance. But they don't yet know what replaces i...
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    Giới thiệu Smart Business : What Alibaba's Success Reveals about the Future of Strategy

    How Strategy Works in an Interconnected, Automated World

    Leaders already know that the classic approach to strategy--analyze, plan, execute--is losing relevance. But they don't yet know what replaces it. As everyone and everything becomes more interconnected and digitized, how do you operate, compete, and win?

    Ming Zeng, the former Chief of Staff and strategy adviser to Alibaba Group's founder Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. Written especially for those outside the technology industry or the startup arena, this book introduces a simple, overarching framework to guide strategy formulation and execution in this data-rich and highly interactive environment.

    Revealing the revolutionary practices that he and his team have developed at Alibaba, Zeng shows how to:

    Automate decisions through machine learning
    Create products informed by real-time data from customers
    Determine the right strategic positioning to maximize value from platforms and suppliers
    Repurpose your organization to further human insight and enable creativity
    Lead your company's transformation into a smart business

    With insights into the strategies and tools used by leaders at Alibaba and other companies such as Ruhan and Red Collar, in a variety of industries from furniture making to banking to custom tailoring, Smart Business outlines a radically new approach to strategy that can be applied everywhere.

    Giá sản phẩm trên Tiki đã bao gồm thuế theo luật hiện hành. Bên cạnh đó, tuỳ vào loại sản phẩm, hình thức và địa chỉ giao hàng mà có thể phát sinh thêm chi phí khác như phí vận chuyển, phụ phí hàng cồng kềnh, thuế nhập khẩu (đối với đơn hàng giao từ nước ngoài có giá trị trên 1 triệu đồng).....


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    Thông tin chi tiết

    Công ty phát hànhARTBook
    Nhà xuất bảnHarvard Business Review Press
    Ngày xuất bản2018-09-17 20:45:17
    ISBN-139781633693296
    Loại bìaBìa cứng
    Số trang320
    SKU6385546756786
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